Xander Ashwell of Bulb Studios will talk about Designing for User Experience (UX), how it can help improve digital products, and how putting theory into practice can have a positive impact on your business and it’s users. Bulb Studios is an established digital design agency based in Leicester, using user centred design methods to provide tangible results for clients such as Jaguar Land Rover, Warner Bros., Domino’s Pizza, and Audi.