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Hosted by Anicca Digital, Kenda Macdonald, CEO of Automation Ninjas will be discussing how to hack the buyer brain. Understanding what your customers want puts you in a key position of knowing what to give them. Sounds easy enough right? But so many businesses aren’t putting in the legwork to lift the hood and delve into the customer’s journey. Hack The Buyer Brain is all about getting to grips with why customers do what they do and how to use this information to behaviourally automate for happier customers.