Leicester entrepreneur Laura Elizabeth has been speaking on The WP Podcast about pivoting from a freelance business to building startup products.

The podcast, a series for and about the WordPress community, interviewed the Hinckley founder about her startup Client Portal– a platform that helps freelancers and agencies manage client communications and deliverables.

In it she discussed how successful products emerge from solving your own problems, validating ideas, simplicity Vs feature complexity and more.

You can listen and watch the episode ‘From Freelancing to Product Success w/ Laura Elizabeth’ here.